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Digital Events Executive

The Portfolio Group
Job LocationManchester
EducationNot Mentioned
Salary£27,500 - £32,500 per annum, inc benefits
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Are you highly organised, analytical and passionate about Digital EventsWe are looking for an exceptional marketing executive to join our client as a Digital Events Executive within a Sales Led business.This is an exciting role which requires you to own the end-to-end process from pre-webinar promotion, to lead management into sales.Day to Day:

  • Strategically plan and execute a comprehensive Wellbeing webinar program.
  • Develop and execute strategies for attracting and converting leads through webinars.
  • Deliver the webinar plan.
  • Prepare and distribute regular lead reports for sales teams and marketing teams.
  • Create briefs for marketing and sales team to support webinar promotion.
  • Take ownership of the entire webinar program, from conceptualisation to execution.
  • Develop a strategic roadmap for the program, aligning it with our demand generation goals.
  • Ensure that the program delivers high-value content while achieving tangible results.
  • Deliver sales blueprint including launch of all new webinar series, sales training, sales support collaterals, reporting and insights to meet targets.
  • Create engaging marketing campaigns through web, paid social, email, organic social to drive registration and attendance of webinars.
  • Ensure that the program delivers high-value content while achieving tangible results.
  • Work with subject matter experts and marketing team to create content required for live/ simulated live webinars.
  • Create webinar content to ensure theyre educational and present the company as a thought leader in the space - and ultimately drive sales opportunity and revenue.
You:
  • Proven experience in program management and the development of webinars
  • Strong strategic thinking and tactical execution skills
  • Proficiency with webinar software and digital marketing tools
  • Excellent verbal and written communication skills
  • Excellent organisational skills and attention to detail
47657EBINDMANS

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